Our Process
For us, quality isn’t just a priority. It’s a non-negotiable. We pride ourselves in creating content that elevates the image of your brand. With a keen attention to detail throughout every step of the creative process, we tell stories that will connect with your audience.
Creative
Ideation & Concepting
Whether we’re creating unique new ideas for your brand, or taking existing ideas and making them even stronger, we love being part of the creative development to build something that everyone is excited about.
Script & Copy
There’s a reason why major agencies and brands have come to us to write their scripts - even if contractually they’re not allowed to admit it. We know how to make it work on the page, so that it will work on the screen. We pride ourselves in writing content that resonates and makes an impact, no matter what.
Production
Pre-production
There’s a lot that happens between the script and the set. Combine our attention to detail with the fact that we’ve done this countless times, and you can see how we don’t let anything slip through the cracks.
Cast
Having a great cast is about finding the perfect actor for each role, and creating an environment on set for them to give their best performance. It just so happens, we’re great at both.
Crew
Film is an extremely collaborative process, which is great for us because we love to work with only the best crew members. We’ve spent years developing a relationship with the most talented specialists in the business, and it turns out they love to work with us too.
Equipment
We keep up to date on all the cutting-edge equipment so that you don’t have to. We only use the best tools available to ensure that the story on screen elevates the perception of your brand.
Secret Sauce
Having the best crew, equipment, and cast available doesn’t automatically ensure success. It takes on-set leaders* with good taste and a desire for perfection to bring every element together and create magic.
*Those leaders must be named Lane and Bryson, or results will vary.
Post
Editing & Coloring
Editing is where everything finally comes together. We know that storytelling, character, emotion and especially timing are all essential for a successful video. So if you thought our pre-production was meticulous, just wait until you see us in the editing room.
Music & Sound
Despite what many other production companies seem to believe, visuals are only half of a film. That’s why we work with the best composers and sound mixers in the industry to set the perfect tone that will bring your project to life.
Visual Effects
We’re no longer in the 90’s, which means that videos need visual effects. So whether your project needs simple motion graphics, or complex CG additions, we know our stuff.
distribution
Ad Buying
In digital marketing, you aren’t just competing in your market, you’re competing for viewers’ attention. We have a team of specialists whose only job is to make sure that your content is seen by exactly the right audience.
Analytics & Re-marketing
We use proprietary technology and tracking software that integrates with public and commercially available data to give you essential information on who is watching your content and what results are coming from it. We then help you use that data to make informed decisions on future content.
Phone: 801.897.9835
Email: BRYSON@INFIGOFILMS.COM